
Beginning/Middle/End: A challenge to capture your life in three images through Instagram!
UPDATE: (9-8-11) ***BMEday is confirmed as being this Saturday 13 August!***
I blogged about Instagram recently. Instagram is a great iPhone app (runs on iPad2 but no Android plans as yet…) for sharing photos in a way that is not dissimilar to how people use Twitter. Just under a year old the service has six million users who have shared over 100 million photos. It has itās own micro-community but itās possible to share your images instantly with other networks you may be connected to such as Flickr, Twitter and Facebook. Images can be captured within the app but thereās also the option to pull images in from your deviceās photo library which means you can still use other photograph apps and filters before you share.
Why do I like it so much? Well digital has give photographers the ability to throw caution to the wind. No spools of film to worry about or the restrictions of a 36 image spool… at the end of a day out there can be 500 images on the camera card to sort through. Instagram, because itās āinstantā, is closer to the old experience of a Polaroid or 35mm where every image counts. Choosing exactly the right image to tell a story in the āmomentā is a really interesting idea to me. I may not be telling you the whole story, but it very definitely is a story… and a single image has a mystery element, it fires the imagination and these are elements very close to the heart of my project.
By now, youāll know that Iām obsessed with stories. Stories themselves but also the construction and architecture of stories. There are many definitions of what makes a story but rather than try to ādefineā what I think a story is iāve decided to distill everything Iāve written above and distill it down into a creative experiment…
Beginning/Middle/End is an experiment inspired by a quote, a film and my work. Through my Masters project Iāve been creating treasure hunt style games in varying places and spaces… varying in size from a city over the course of a week, a conference venue over a day and even a gallery space for ten minutes. The most interesting things to come out of each of these games is not the game itself but what happens around the players and the stories that consequently unfold…
Recently the movie Life In A Day showed what would happen if thousands of people captured their life on video, and shared it on YouTube. Producer Ridley Scott and Director Kevin MacDonald curated a selection of those moments, captured over the course of 24 July 2010, and created a 90 minute snapshot of life on that day. It felt appropriate to me to do something similar in the real world āreal lifeā to contrast the artificial worlds and situations iāve been creating through the games.
Finally, my research into storytelling led me to the use of the number three. In fact the ārule of threeā ārulesā storytelling. The Three Bears, three wishes, the third day, etc…Ā āthreesā can even be found in the structure of story telling. Famously, French film director Jean Luc Goddard said, āa story should have a beginning, middle and end… but not necessarily in that orderā.
So, I took these āthreeā elements, filtered them through Instagram, and dreamed up this challenge. On a specific date āto be confirmedā, I would like YOU to take three images. A beginning, middle and end for YOUR story. Itās entirely up to you whether you need to add a words or a caption. The day in question may be your lazy day, your birthday, your wedding day! You might be off to Costa, the Co-Op or another continent..! Itās your life Iām interested in, or at least how you want to present your life through Instagram. In three all important images.
If you donāt yet have an Instagram account then set one up, see what itās all about and get ready for BMEday!
Rules
What you must do (boring but essential stuff coming…) is label each of the images ābeginningā, āmiddleā or āendā and also hashtag each of them #BMEday. Youāll find Instagram remembers tags after youāve used them once.
Why are these two labels important?
The ābeginningā, āmiddleā and āendā labels are important because I will be gathering the images together as a series of stories into some kind of online exhibition on my website so I need to know what order you want them in. The hashtag is essential for me to finding your entries on Instagram.
Whatās NOT important
I donāt have an iPhone. I run Instagram on a wi-fi only iPad2 so I rarely get to upload images when Iām out and about. Itās not essential to me that the images are posted in real-time or from their location so, if like me you want to use an iPad, feel free to take your pics and upload them by the end of #BMEday.
Also, your images can be taken over the course of a day (eg morning, noon and night), they donāt need to be all together in your image stream (another reason for the labels and hashtags) so donāt worry about other Instagrams that you might send during the day.
Itās not even essential to follow me on Instagram, but it would be useful to know if you intend on taking part, so a tweet, email or comment here would be great.
Also, any queries/questions you may have can be posted below. Iāll post the date for BMEday asap – itāll most likely be a saturday but if you have any comments regarding that, then let me know. It’d also be great to hear what you love about Instagram – what it has to offer you and others who might like it…
I canāt wait to see your stories…